Your health plan costs are crushing your business.
We built a way out.
A physician-steward health plan for self-insured employers in the Southeast, South, and Midwest — AI-enabled technology, local physicians, and costs you can actually see and control.
New transparency mandates mean the old way isn’t just expensive — it’s a liability.
You shouldn’t have to choose between taking care of your people and protecting your bottom line.
Healthcare is confusing and way too expensive
People avoid care because they fear the bill. Small problems become expensive emergencies.
Insurance companies have stripped doctors of their agency
Pre-auths, denials, and admin overhead keep physicians from practicing medicine.
Costs rise every year for plans built for insurer profits
Premiums climb 7–10% annually. Your spend doubles in a decade with no better outcomes.
Every broker sells the same plans — standing out is hard
60% of brokers are PE-owned and won’t innovate. Independents need a different product.
We’ve been on every side of this table.
“We know what renewal season feels like. We know the frustration of watching insurance companies extract value while delivering less. We’ve lived it.”Larry Hightower, Co-Founder & CEO
Our Story: Coming Soon
Why we started Vxtra Health and how we’re changing healthcare for employers who deserve better.
Three steps to a health plan that actually works.
Schedule a Conversation
Tell us what’s not working. No pitch, no pressure — just a real conversation about your plan.
Get a Custom Plan Design
We design a plan around your workforce — $0 copays, $0 deductibles, and zero pre-authorization requirements.
Take Control of Your Health Plan
Costs stabilize. Employees get care without barriers. Your physicians focus on medicine — not paperwork.
Secondary markets are the opportunity.
Community is the advantage.
Our methodology aggregates local employers and physicians — creating purchasing power and coordinated care that national carriers can’t match.
Now launching in Augusta & Gainesville, GA.
Self-Insured Employers
200–2,000 employee companies pool together for purchasing power and predictable costs.
Local Physician Stewards
The best independent doctors in your community — same quality treatment, 40–70% less than hospital systems.
Benefits Brokers
A differentiated product no competitor can match — protecting your book and winning new clients.
The dots are closer together. Everyone knows everyone. Health plans built for the people here — not insurance company shareholders. Together, you’re better.
This is what “better” looks like.
Side-by-side: what you have now versus what’s possible.
What happens when healthcare works the way it should.
Employees
$0 copays, $0 deductibles. A real relationship with a local doctor who knows your name. Care you actually use — not care you avoid.
Physicians
No pre-authorizations. No insurance company overrides. Community-centered care in a practice where patients trust you — not a call center.
Employers
Predictable, lower costs. Transparent data you can show the board. Full compliance with new federal mandates — and employees who stay.
The cost of doing nothing keeps going up.
Premiums will keep rising
At 7%+ annually, your health plan spend doubles in a decade. The math doesn’t get friendlier.
Your best people will leave
68% of employees say benefits are a top factor in staying. Subpar coverage drives talent to competitors who offer more.
Avoided care becomes expensive care
When employees skip the doctor, small problems become ER visits. You pay more — and your people suffer more.
New mandates create real liability
Federal transparency regulations are in effect. Employers who don’t modernize face fines and regulatory exposure.
Every year of inaction is another year of 1,600% stock appreciation for insurance companies — funded by your premiums.
Built for everyone who touches the health plan.
For Employees
Local doctors who know your name. $0 copays, $0 deductibles, and no insurance runaround. Just great care.
Learn More →
For Physicians
Practice medicine your way. Partner directly with employers, backed by tech that handles claims and data.
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For Employers
Transparent data, local physicians, and costs you control. Better care at hundreds less per employee per month.
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For Brokers
A plan no competitor can match. Real savings for clients, a protected book of business, and easy renewals.
Learn More →Be the reason your company finally has a health plan it can be proud of.
No pitch, no pressure — just an honest conversation about whether Vxtra is the right fit for your team.
Or email us directly at info@vxtrahealth.com